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New Executive Director Announced for SafetyDriven – TSCBC

SafetyDriven – TSCBC is pleased to announce Philip Choi as Executive Director of SafetyDriven – Trucking Safety Council of BC, effective June 3, 2019.

Philip Choi was most recently the Senior Manager for SafetyDriven. Philip has worked with the SafetyDriven team since 2014 to make the trucking, moving and storage, and related industries safer by making safety approachable.

Philip’s successes are a product of his strong client focus and business management skills. He is particularly proud of the foundational work he has completed for SafetyDriven, including the development and implementation of financial and operational tracking and reporting, restructuring the organization into clear business units, and developing and executing a marketing strategy that has proven successful in increasing brand awareness and engagement with employers of all sizes, including owner operators.

Philip also provides strategic guidance to Road Safety at Work campaigns, Shift into Winter and ConeZone, and the BC Road Safety Strategy – Safe Vehicles committee.

Philip holds a Master of Business Administration from the University of Saskatchewan and a Bachelor of Science from the University of British Columbia.

Philip Choi was appointed to his new position as Executive Director following an extensive search with guidance from SafetyDriven Chairperson Matthew May (Coast 2000 Terminals Ltd.), Vice Chairperson Justin Cheverie (Alchemist Specialty Carriers Inc.) and BCTA President & CEO Dave Earle.

“Philip’s work has contributed significantly to our growth and success. I am looking forward to working with Philip in his new role as we build on the successes that Safety Driven has achieved” – D.Earle



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